The new F1 logo and identity hopes to re-engage its global fanbase. We talk to W+K’s Richard Turley, who headed up the project, about the new logo and suite of typefaces that look to the heritage of the sport while aiming to drive it forward
The new F1 logo by Wieden + Kennedy London – Creative Review, formula 1
The new F1 logo by Wieden + Kennedy London – Creative Review
Formula One reveals new visual identity by Wieden + Kennedy
Formula 1's new logo unwittingly reflects the sport's mid-life crisis – Duncan Stephen
Formula One reveals new visual identity by Wieden+Kennedy
How Wieden+Kennedy is speeding up its Formula 1 design work using custom software
What's the Winning Formula? - Right Angle Creative Branding & Marketing Design
NOT Wieden + Kennedy on LinkedIn: NOT BEFORE WE WERE NOT Last weekend saw the final race of the 2023 F1…
The Right and Wrong of Formula 1's Redesign, by Dennis Schmidt, Between Racing Lines
The new F1 logo by Wieden + Kennedy London – Creative Review
The new F1 logo by Wieden + Kennedy London – Creative Review
The new F1 logo by Wieden + Kennedy London – Creative Review