here's how warner bros. and mattel generate pink marketing to promote barbie the movie, even turning her into an augmented-reality doll.
Margot Robbie Opens Up About the Barbie Movie For Vogue's Summer
The 'Barbie' Marketing Strategy: Let's Go Party
Isidro Sánchez-Crespo, Ph.D. (Doctor) en LinkedIn: Barbie toma Madrid al asalto
Campaign Barbie Shop
Awash in pink, everyone wants a piece of the 'Barbie' movie
BARBIE 2 (2025), WarnerBros
barbie adds civil rights icon rosa parks to its inspiring women series
Campaign Barbie Shop
barbie mania, or how warner bros' creative marketing campaign
Behind Mattel's marketing strategy for 'Barbie' and what's next
history's inspirational women are being made into barbies
Unveiling the Barbie Marketing Campaign: A Strategic Approach to