Consumers creeped out by Target's 'tuck-friendly' women's swimwear

Target sparked a firestorm of controversy among consumers after it stocked a swimsuit in a traditional female style that is advertised to contain male genitalia.
Shortly before Pride month in June, Target stocked multiple items for multiple gender expressions.

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Target CEO DEFENDS marketing 'tuck-friendly' women's swimwear

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Megyn Kelly's Scathing Target 'Tuck-Friendly' Bathing Suit Rant Goes Viral