Tesco to scrap Brand Guarantee scheme: what it means for shoppers

The decision to ditch a price promise will rightly anger shoppers, but it’s not quite the hammer-blow it would have been just a few years ago.

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Tesco Is Scrapping Their Brand Guarantee But Promises Cheaper

Tesco to scrap its price-matching 'Brand Guarantee' scheme

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Tesco Is Scrapping Their Brand Guarantee But Promises Cheaper

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