Cheerios Pulls Honey Nut Cheerios Mascot in Environmental Protest

Turn Away From Stanford's Tree Mascot?

Cheerios takes mascot off boxes to raise bee awareness

General Mills Is Accepting Your Ideas for a Movie Based on Their Cereal Mascots - RELEVANT

Cheerios takes mascot off boxes to raise bee awareness

The weird but true history of cereal - from anti-sex campaigns to mind control, Breakfast

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CHEERIOS:: One-million-acts-of-good Joplin Mo event

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Contagious, Book by Jonah Berger, Official Publisher Page