The Marimekko Decision Factory is a reinforcement learning -based personalization engine, which recommends, personalizes, and optimizes digital experiences on Marimekko’s website to match users’ interest. While doing so, it learns from users’ behavior in real time and does not require past data assets nor expert data science skills to be scaled across the company's digital platforms. Most importantly, it generates new insights about what customers actually want - without data-induced bias.
Thoughtworks on LinkedIn: #personalization #customerintelligence
Retail and E-commerce
What we do Thoughtworks
Artificial Intelligence
What we do Thoughtworks
What we do Thoughtworks
Marimekko Decision Factory
What we do Thoughtworks
Thoughtworks on LinkedIn: #personalization #customerintelligence
Jenni Kivikoski on LinkedIn: #personalization #optimization #data
Deda Stealth Thoughtworks
Artificial Intelligence
Retail Thoughtworks
Retail and E-commerce