H&M Lab Will Pilot Virtual Fitting Room Experience in German Stores

Hennes and Mauritz's innovation lab teamed with AR/VR firm Nexr Technologies to develop an in-store “digital fitting room" in German stores.

Virtual Fitting H&M - Success Case - NeXR Tech

EXAMPLE OF SMART FITTING ROOM

VIRTUAL FITTING ROOMS – A GLIMPSE INTO THE STORE OF

H&M Group explores tech-enabled shopping experiences in US stores

AV News March 2023 by AV News - Issuu

A virtual reality at H&M Group - H&M Group

H&M Group explores tech-enabled shopping experiences in US stores

Virtual Fitting H&M - Success Case - NeXR Tech

H&M launches virtual fitting room experience in Germany –

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digital fitting room at h&m - iXtenso – retail trends

H&M Launch Virtual Fitting Rooms in Stores in Germany – Screen