Kim Kardashian West’s ‘Kimono’ line – Cultural appropriation or outrage marketing?

The severe backlash under the hashtag #KimOhNo has aggregated several angry tweets, mostly from Japanese users on Twitter, trolling Kim for her misuse of the word and of cultural appropriation.

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Kim Kardashian's “Kimono” Line Is More Than Just Cultural Appropriation

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Kim K.'s KIMONO Brand Was Not a Mistake. It Was Outrage Marketing.

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Kim Kardashian West accused of cultural appropriation

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