A pivot away from blanket e-commerce discounts is paying dividends for JCPenney.
Plano-based J.C. Penney reports $2.88B in revenue, beats analyst expectations - Dallas Business Journal
J.C. Penney: Debt And Inventory Numbers Reinforce Pessimism (OTCMKTS:CPPRQ)
JCPenney investing $1B to boost customer experience, operations
Inside J.C. Penney's $1 billion plan to boost business - Marketplace
Jcpenney Archives - Home Furnishings News
JCPenney boosts online revenue
Simon, Brookfield to save JC Penney from bankruptcy, keep 650 shops
Nordstrom, JCP Continue Revenue Struggles
Holiday Sales Haven't Rescued J.C. Penney, Victoria's Secret - WSJ
Jcpenney Archives - Home Furnishings News
JC Penney shares tank on sales decline, profit outlook slashed
JCPenney's pre-inflation prices brought in record traffic for the holidays - Glossy
J.C. Penney unveils $1 billion reinvestment plan for store and online upgrades in 'Make It Count' campaign - Dallas Business Journal
Jcpenney Archives - Home Furnishings News