Hello Kitty Owner Sanrio Soars on China License Deal With Alibaba Unit - Bloomberg

Shares of Sanrio Co., the brainchild behind the Hello Kitty franchise, surged in Tokyo after the company signed a licensing deal with a unit of Alibaba Group Holding Ltd. that will expand its reach in China.

Sanrio Entertainment, PwC Consulting collaborate for research

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Hello Kitty firm strikes China deal after viral hit - BBC News

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Sanrio Entertainment, PwC Consulting collaborate for research

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