When it comes to how they shop, Gen Z and Gen Alpha are hard to predict. Vogue Business unpacks the latest research into what’s driving younger consumers in 2023, and where the opportunities lie for luxury brands.
Secrets of Gen Z Consumer Behavior - Blog
Walker Post on LinkedIn: Unlocking Gen Z's luxury spending power in 2023
Advanced Member Fashion Insights, Vogue Business, Page 2
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Gen Z is driving luxury sales as wealthy shoppers get younger
Gen Z Americans Keep Spending In Face Of High Inflation, Consumer Prices - Bloomberg
Inside the Minds of Young Consumers: Why Luxury Brands Struggle to Predict Gen Z and Gen Alpha's Buying Behavior, by Abdul M.
Dupe Swaps and Acne Negativity
Meet the Chinese consumer of 2022 – The Millennial - Digital Crew
Gen Z Consumer Power: Why Businesses Must Embrace Sustainable Practices