A brand is more than marketing or empty promises and these case studies show that it really is impossible to have a product without a brand of some kind.
How to Raise Your Brand Intelligence
The Role of Brands to Regenerate Our World, by BBMG
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The Brand Innovation Manifesto: How to Build Brands, Redefine Markets and Defy Conventions
What Business Are You In? - Tronvig
City Brands: The New Seoul Brand - Tronvig
What Business Are You In? - Tronvig
The Truth Will Set You Free: The Story of Tronvig Group
No Brand” Branding
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