Brand Campaign Proposal - Jockey

Brand Campaign Proposal - Jockey - Download as a PDF or view online for free
This document outlines a proposed social media strategy for Jockey International to employ in Europe and elsewhere. It recommends establishing a hub called ShowYoureJockey.com to house consumer-facing content that can be leveraged across partners and platforms. The strategy is based on Jockey's brand pillars and Show You're Jockey message. It also provides recommendations for content creation and posting schedules, and estimates the time commitment needed for effective social media management. The goal is to build consumer loyalty, brand awareness, and ecommerce activity through social platforms.

Phase 1, JOCKEY

Triumph - Brand Message and Positioning

This is an original 1947 black and white print ad for Jockey Underwear, Sportswear, and Hosiery from Coopers Inc. located in Kenosha, Wisconsin.

1947 Ad Jockey Underwear Sports Hosiery Horse Cowboy - ORIGINAL ADVERTISING ESQ4

Comparitive ad analysis mens undergarments

160517_VALIC_Engage_Overview_v04

Triumph - Brand Message and Positioning

Triumph: A detailed study

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Jockey. Trackside Tavern, by Tyler Fauvelle, TylerGAID

Laura wallace 144-project3

Angel Bra Size Chart

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UW TMMBA - ENTRE528 - Session 1